Webinar: Lessons From the Pandemic: Gearing Up for the 2021-22 School Year

This one-hour webinar will explore how lessons learned from the past year and a half can be carried into the coming school year and many school years to come. Along with how to use the summer break wisely – because the best time to plan for a crisis is when there is no crisis.

Learning Objectives

  1. Using the fundamental best practices of crisis communications for any crisis or issue.
  2. Applying the communication lessons from a pandemic going forward.
  3. How to manage outrage.
  4. Evolving strategies for effective use of social media.

The webinar will be led by Thom Fladung, managing partner of Hennes Communications and a 33-year veteran of newspapers.

Hennes Communications is a Very Important Partner of the Arizona School Boards Association, providing crisis management and communications consulting services to public school districts throughout Arizona facing sudden challenges to their reputations and operations. For more information about Hennes Communications and the services available, please visit www.crisiscommunications.com


Thom Fladung

Managing Partner of Hennes Communications


June 3, 2021

10:30 am - 11:30 am

Event Registration

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